Audi
Audi
2017
2017

MetaDesign

Goal

Goal

Partnering with Porsche, our studio embarked on the project to capture the essence of speed and precision embodied by the new GT3 model. With a focus on evoking emotion and excitement, we aimed to create imagery that not only showcased the car's engineering prowess but also celebrated the thrill of the driving experience.

Partnering with Porsche, our studio embarked on the project to capture the essence of speed and precision embodied by the new GT3 model. With a focus on evoking emotion and excitement, we aimed to create imagery that not only showcased the car's engineering prowess but also celebrated the thrill of the driving experience.

Role

Role

Role

Design

Design

Design

Deliverables

Deliverables

Deliverables

Brand Identity

Brand Identity

Brand Identity

New Lime color

The introduction of the new lime color for the GT3 presented an exciting opportunity to infuse the photography with a fresh and vibrant energy. The striking lime hue not only added a bold visual element to the car but also symbolized Porsche's commitment to innovation and individuality.