Universal
Universal
2017
2017

Despicable Me

Goal

Goal

Toyota entrusted our design studio with the exciting task of defining the brand identity for their pioneering Seizu concept car. Tasked with encapsulating Toyota's vision for future mobility, we set out to create a visual identity that embodied innovation, sustainability, and practicality.

Toyota entrusted our design studio with the exciting task of defining the brand identity for their pioneering Seizu concept car. Tasked with encapsulating Toyota's vision for future mobility, we set out to create a visual identity that embodied innovation, sustainability, and practicality.

Role

Role

Role

Photography

Photography

Photography

Deliverables

Deliverables

Deliverables

Imagery

Imagery

Imagery

Robot AI

At the forefront of the Seizu concept is Toyota's revolutionary robot assistant, poised to redefine the driving experience. Combining state-of-the-art AI technology with seamless integration, this assistant becomes a trusted companion on the road, offering personalized support and enhancing safety.